Our London showroom offers a unique glimpse of Fernando Jorge’s universe, where guests are able to shop in an intimate and welcoming environment.
Our first dedicated showroom has been occupied by Fernando Jorge since 2018 and was decorated by the designer himself. Located in an old factory building in the heart of East London’s, Shoreditch, the by appointment studio is an extension of Fernando’s creative workspace and was designed for our clients and guests to experience his vision in a welcoming atmosphere.
The intimate space tells a deeply personal story of Fernando’s decade in London as a jewellery designer, while respectively paying homage to his Brazilian roots. Every detail holds significance as it represents the heart and essence of the brand. Contrasting elements of London’s city life juxtaposed with Brazilian themes of nature and effortless sensuality beautifully combine to tell Fernando’s story.
By surrounding himself with things he loved, the design of the studio took shape organically. Brass display cabinets and custom-made plinths from Fernando’s earlier presentations fit perfectly into the studio décor, while simultaneously holding a significant meaning to the brands conception. Brazilian touches of tropical plants and elements from nature are placed around the studio to further create a warm and welcoming atmosphere that was natural to the brand.
While inherently personal, the space was ultimately created with our clients at heart. The studio was designed for our clients to come step into Fernando’s world and experience it in a relaxing, un-intimidating environment that fosters the creativity at the core of the brand.
BOOK AN APPOINTMENT
If you would like to book an appointment at one of our showrooms, please fill out the form below. Once submitted, a member from our team will be in-touch to guide you through the next steps and answer any questions you may have.